U.S. President Donald Trump announced a new round of tariffs on July 12, placing a 30% levy on imports from the European Union and Mexico. The move targets major sectors—including automobiles, pharmaceuticals, and industrial goods—and is expected to reshape key international trade relationships.

The White House said the tariffs aim to address long-standing trade imbalances and national security concerns. The decision has already drawn sharp responses from global partners. The European Union vowed to take ”all necessary measures,” while Mexico indicated a willingness to negotiate before the August 1 deadline.

Despite the heightened geopolitical tensions, U.S. financial markets remained steady. Stocks continued to climb following the announcement, signaling investor confidence in the broader economy, at least for now.

Tariff Tensions Push Crypto Back into Spotlight

Historically, market uncertainty linked to trade policy has fueled interest in cryptocurrencies—and 2025 appears no different. As traditional markets digest the potential fallout from new tariffs, Bitcoin and other digital assets are seeing renewed attention.

President Trump directly addressed European Commission President Ursula von der Leyen and Mexican President Claudia Sheinbaum in his statement, urging both parties to offer trade concessions. In a social media post, Trump said: “The European Union will allow complete, open Market Access to the United States, with no Tariff being charged to us, in an attempt to reduce the large Trade Deficit.”

As the August 1 deadline approaches, markets will be watching closely to see whether negotiations ease tensions—or if the world edges toward a deeper trade standoff.

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